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Run outcome logging (success / failure) is not yet configured.
Current status reflects task execution state — Active, Paused, Upcoming, or Completed.
To add pass/fail tracking, ask Claude to build a daily outcome logger that writes results to a log file each time a task runs.
🔄
Content Engine Orchestrator
Master skill that chains all content skills into one automated weekly workflow — LinkedIn, Substack, newsletter in one run.
Trigger: "run my content engine" / "generate my content"
Drafts LinkedIn posts that sound like Rich wrote them, resonating with £500K+ professional services founders. Includes ICA filter.
Trigger: "write a LinkedIn post" / "draft a post about…"
Drafts Built To Scale LinkedIn newsletter editions and Substack articles (1,600–2,000+ words) in Rich's voice.
Trigger: "write a newsletter" / "draft a Built To Scale edition"
Handles full Substack engagement — scouting ICA content, drafting comments, Substack Notes, and cross-pollinating from LinkedIn.
Trigger: "Substack engagement" / "grow my Substack"
🔭
Lookalike Content Scout
Finds and reverse-engineers high-performing content from LinkedIn, Substack, and the web for Clarigen repurposing.
Trigger: "find content to repurpose" / "scout content"
Analyses top-performing posts to identify winning content patterns and build the Winning Content Profile.
Trigger: "analyse my content" / "content DNA"
Quality gate that scores content against Rich's ICA (£500K–£5M professional services founders) before publishing.
Trigger: "check this against my ICA" / runs automatically after drafts
Monthly content performance review — updates Winning Content Profile and outputs actionable recommendations for next month.
Trigger: "review my content performance" / "monthly review"
Comprehensive 7-channel marketing audit scoring across Google Ads, SEO, GBP, social, UX, email, and competitors out of 100.
Trigger: "full audit" / "marketing audit [company]"
Expert Google Ads — builds, audits, and optimises campaigns for lead gen. Covers keywords, ad copy, bids, negatives, and tracking.
Trigger: "Google Ads" / "PPC" / "campaign" / "search ads"
World-class funnel builder using Russell Brunson's frameworks — builds production-ready HTML pages for any offer or lead gen goal.
Trigger: "funnel" / "landing page" / "sales page" / "build me a page"
Creates new skills, modifies existing ones, runs evals to test them, and benchmarks performance with variance analysis.
Trigger: "create a skill" / "modify a skill" / "test a skill"
✉️
Email Sequence Architect
Writes full email sequences using direct-response frameworks (Brunson, Ben Settle) — welcome, nurture, launch, cart abandonment, re-engagement.
Trigger: "write an email sequence" / "build a welcome series"
🎙️
Brand Voice Enforcement
Applies brand guidelines to any content — emails, proposals, LinkedIn posts. Ensures everything sounds on-brand.
Trigger: "write this in our brand voice" / "make this sound like us"
📋
Brand Guidelines Generator
Generates brand voice guidelines from documents, transcripts, and discovery reports. Builds a full style guide from source materials.
Trigger: "generate brand guidelines" / "create a style guide"
Searches connected platforms (Notion, Google Drive, Slack) to find all brand materials and produce a discovery report.
Trigger: "discover brand materials" / "find our brand docs"
Comprehensive SEO audit — keyword research, on-page analysis, content gaps, technical checks, and competitor comparison with prioritised action plan.
Trigger: "run an SEO audit" / "check our SEO"
Full campaign brief — objectives, audience, messaging, channel strategy, week-by-week content calendar, and success metrics.
Trigger: "plan a campaign" / "I need a campaign brief for…"
Researches competitors and generates a positioning comparison with content gaps, opportunities, and threats. Builds sales battlecards.
Trigger: "research my competitors" / "battlecard for [competitor]"
Drafts marketing content across channels — blog posts, social media, email newsletters, landing pages, press releases, and case studies.
Trigger: "write a blog post" / "draft a press release"
Builds marketing performance reports with key metrics, trend analysis, wins/misses, and prioritised optimisation recommendations.
Trigger: "build a performance report" / "marketing summary for [period]"
Reviews content against brand voice and messaging pillars — flags deviations by severity with before/after fixes. Legal flag check included.
Trigger: "check this against our brand" / "review this draft"
Researches a company or person and returns actionable sales intel — news, triggers, decision-makers, and talking points.
Trigger: "research [company]" / "intel on [prospect]"
Prepares for a sales call with account context, attendee research, and a suggested agenda.
Trigger: "prep me for my call with [company]"
Processes call notes or transcripts — extracts action items, drafts follow-up email, and generates internal summary.
Trigger: "summarise my call with [company]"
Researches a prospect then drafts personalised outreach — cold email, LinkedIn message, or follow-up.
Trigger: "draft outreach to [person]" / "write cold email to…"
Analyses pipeline health — prioritises deals, flags risks, spots stale opportunities, and produces a weekly action plan.
Trigger: "review my pipeline" / "what deals should I focus on?"
Starts the day with a prioritised sales briefing — meetings, priorities, and deal context.
Trigger: "morning briefing" / "what's on my plate today"
🗡️
Competitive Intelligence
Researches competitors and builds an interactive battlecard with a comparison matrix.
Trigger: "competitive intel" / "how do we compare to [competitor]"
Two-tier memory system — decodes your shorthand, acronyms, and project context so Claude works like a colleague who already knows your world.
Trigger: "remember this" / "what do you know about X" / "update my memory"
Simple task tracking using a shared TASKS.md file — adds, completes, and queries your task list in plain language.
Trigger: "add a task" / "what's on my list?" / "mark X as done"
Initialises the productivity system, opens the dashboard, and bootstraps working memory from your existing task list.
Trigger: "start my productivity system" / "set up my tasks"
Syncs tasks and refreshes memory — pulls new assignments, triages stale items, and catches todos buried in chat and email.
Trigger: "sync my tasks" / "update from Asana/Notion" / "triage my todos"
Guides you through building a new Cowork plugin from scratch — skills, commands, MCP config, and the final .plugin file.
Trigger: “create a plugin” / “build a new plugin” / “make a plugin”
Tailors an existing Cowork plugin to your organisation's tools, workflows, and connectors.
Trigger: “customise plugin” / “configure plugin” / “adjust plugin settings”